Programs
Bachelor of Business Administration (BBA)
About Program
The BBA program at GRD Institute of Management & Technology is a comprehensive 3-year undergraduate course that equips students with foundational knowledge and practical skills in business management. Designed to foster leadership, innovation, and entrepreneurial thinking, the program offered at the best college for BBA prepares students to thrive in today’s fast-paced global economy.
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Duration
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3 Years
(6 Semesters – Full-time)
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Bachelor of Business Administration (BBA)
Fee structure
Eligibility Criteria
For Bachelor of Business Administration (BBA)
Minimum
45% marks
in 10+2 or equivalent examination from a recognized board (any stream).
Program Curriculum
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01
Management & Organization Behaviour
Subject Code: BBT/DSC-101
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02
Business Statistics
Subject Code: BBT/DSC -102
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03
Entrepreneurship Development
Subject Code: BBT/GEC-103
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04
Environmental Science
Subject Code: BBT/AECC-104
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01
Human Resource Management
Subject Code: BBT/DSC-201
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02
Business Accounting
Subject Code: BBT/DSC -202
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03
Production and Operations Management
Subject Code: BBT/GEC-203
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04
English/ Modern Indian Language (MIL)
Subject Code: BBT/AECC-204
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01
Managerial Economics
Subject Code: BBT/ DSC-301
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02
Principles of Marketing
Subject Code: BBT/ DSC-302
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03
Management Accounting
Subject Code: BBT/DSC-303
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04
Econometrics/ India’s Diversity and Business
Subject Code: BBT/GEC-304-A1/ A2
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05
IT Tools for Business/ Personality Development and Communication Skills/E- Commerce/ Statistical Software Package(s)
Subject Code: BBT/SEC- 305-A1/ A2/ A3/ A4
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01
Business & Marketing Research
Subject Code: BBT/DSC-401
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02
Macroeconomics
Subject Code: BBT/DSC-402
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03
Financial Management
Subject Code: BBT/DSC-403
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04
Ethics and Corporate Social Responsibility/Tax Planning
Subject Code: BBT/GEC-404- A1/A2
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05
Summer Internship & Viva- Voce
Subject Code: BBT/SEC- 405
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01
Quantitative Techniques for Management
Subject Code: BBT/DSC-501
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02
Legal Aspects ofBusiness
Subject Code: BBT/DSC-502
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03
International Finance
Or
Finance Modelling and DerivativesSubject Code: BBT/DSE-I-F- 503A1/A2
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04
Consumer Behaviour
Or
Retail ManagementSubject Code: BBT/DSE-II-M- 503 A1/A2
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05
Training and Development
Or
Performance and Compensation ManagementSubject Code: BBT/DSE-III- HR-503 A1/A2
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06
Global Business Environment
Or
Multinational BusinessFinanceSubject Code: BBT/DSE-IV-GB- 503 A1/A2
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07
Investment Banking andFinancial Services
Or
Investment Analysis andPortfolio ManagementSubject Code: BBT/DSE-I- F- 504A1/A2
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08
Marketing of Services
Or
International MarketingSubject Code: BBT/DSE -II-M-504- A1/A2
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09
Management of Industrial Relations
Or
Talent and KnowledgeManagementSubject Code: BBT/DSE-III- HR-504 - A1/A2
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10
International TradePolicy and Strategy
Or
Transactional and CrossCultural MarketingSubject Code: BBT/DSE-IV-GB- 504- A1/A2
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11
Business Policy and strategy
Subject Code: BBT/DSC-601
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Program Educational Objectives (PEOs)
As the best BBA University in Uttarakhand we offer a program that aims to:
Develop a strong understanding of core business disciplines such as marketing, finance, HR, and operations.
Encourage critical thinking, ethical decision-making, and strategic problem-solving.
Build effective communication and teamwork skills for professional success.
Prepare students for higher studies like MBA or for launching their own startups.
Scope and Teaching Method
Scope
With a focus on industry readiness, the BBA program offered at one of the best BBA colleges in Dehradun Uttarakhand blends theory with real-world practice. Our pedagogy includes.
- Interactive lectures and case studies
- Guest sessions by industry experts
- Internships & industrial visits
- Group projects and business simulations
- Practical workshops & soft skill development
The BBA degree provides pathways into management roles across sectors, and is highly regarded by corporates, startups, and government organizations.
Career Options
- Business Analyst / Marketing Executive
- Financial Consultant / HR Executive
- Digital Marketer / Brand Manager
- Operations Manager
- Entrepreneur / Startup Founder
- Higher studies: MBA, PGDM, international master's programs
A BBA graduate from GRD IMT can explore multiple career paths such as:
Frequently Asked Questions (FAQ)
Yes, the program is affiliated with Sri Dev Suman Uttarakhand University and approved by the Government of Uttarakhand.
Yes, internships are mandatory and are arranged with reputed companies and startups.
GRD-IMT offers strong placement assistance with dedicated training and recruitment teams.
Each variant is designed with different career outcomes in mind—academic, skill-based, and international exposure respectively.
